Should I incorporate FAQs on my law firm website?

 Today, we delve into a pivotal question many law firms grapple with: Should your website include an FAQs (Frequently Asked Questions) section? Let’s unpack this topic. FAQs and understanding the modern client Before we make a judgment, it’s essential to understand who your potential clients are. Recent data reveals that the Gen Z and Millennial […]
Should I redesign my law firm website regularly?

In the world of digital marketing, the website stands as the online headquarters of any business – the face of your firm in a vast digital space. But as with all things digital, evolution is constant. This brings us to an oft-asked question: should law firms undergo regular website redesigns? The evolution of the digital […]
Should I dedicate a substantial budget to our law firm’s PPC campaigns?

The realm of digital marketing for lawyers, is vast and varied. While organic marketing campaigns and strategies like SEO have their undeniable advantages, pay-per-click (PPC) advertising offers a fast-track route offering immediate visibility to attract clients. But does that mean law firm’s presence online should be controlled through a significant chunk of their legal marketing […]