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Online marketing for criminal law firms

Unlocking the digital potential of your criminal law firm in the UK.

Specialist legal marketing agency for criminal law solicitors

For many, instructing a criminal lawyer is the ultimate distress purchase, and your website is their first point of contact with your firm.

All will have been accused of a crime (or in fear that they may be), and will need the services of a criminal solicitor as soon as possible.

It is critical that you present to them at their point of need in a way that engenders trust and encourages them to get in touch. It is also critical that you handle these enquiries quickly and effectively.  

Our team of experts understands the unique challenges and opportunities within the legal industry, and we’re dedicated to helping your criminal law firm stand out in what is becoming a crowded online marketplace.

By partnering with our legal marketing agency, not only can we make your law firm recognisable with our branding services, we can help you generate more traffic and encourage new leads through your law firm website.

Dominate the privately-funded criminal defence landscape with our effective marketing strategies


Digital marketing challenges for criminal lawyers

MLT Digital are here to help when your criminal defence law firm is facing challenges with its online marketing. 

As criminal defence lawyers, you must navigate complex legal issues and balance ethical and legal restrictions on your digital marketing campaigns and distinguish your firm in a competitive marketplace.

Some common challenges include: 

At MLT Digital, we understand the importance of a tailored marketing strategy to help criminal law firms achieve their business objectives. 

commercial law firms

Why choose our legal marketing agency?

Choosing the right agency to elevate your law firm’s digital presence is a significant decision, and we understand that it hinges on more than just promises. At MLT Digital, we combine deep industry knowledge, personalised strategies, and a relentless commitment to results to help UK medium-sized law firms like yours thrive in the digital landscape.


Strategic targeting

Effective marketing for criminal defence law firms requires a targeted approach that reaches the right target audience with the correct messaging to instil trust in potential clients.

At MLT Digital, we can help you develop an effective digital marketing strategy, and identify your ideal client persona and develop messaging that speaks directly to their needs and concerns


Thought leader positioning

Criminal defence law firms that position themselves as thought leaders in their field can differentiate themselves from their competition and attract new clients.

We can help your law firm develop a thought leadership positioning strategy that showcases your expertise in criminal defence law through content creation, social media platforms, and other digital marketing channels.


In-depth sector knowledge

Criminal defence law is a complex and constantly evolving field, with new regulations, cases and precedents emerging.

We have in-depth knowledge of the criminal defence law industry and can provide valuable insights and guidance on industry-specific marketing strategies, ensuring your law firm remains ahead of the competition.

Ready to improve your online visibility and attract new clients?

Transform your digital marketing strategies and dominate the criminal law industry. Get in touch for a free consultation today to get started. 


Our marketing services for criminal defence solicitors

Our focus is on helping you stand out in a crowded market and attract high-quality leads to your firm. With our services, you can be confident that your criminal defence law firm’s online presence is in good hands.

Search engine optimisation

Boost your law firm's search engine ranking and visibility with our expert SEO strategies, designed to drive more potential clients seeking criminal defence representation to your website. 

As a criminal defence lawyer, it can be challenging to differentiate your services and showcase your expertise in a crowded digital space and on search engines.

Our SEO experts will work closely with you to develop a customised SEO plan that includes keyword research, content creation, link building, and website optimisation.

We understand the unique challenges of criminal defence lawyer marketing and will ensure that your website stands out from your competitors and outrank them on search engines.

At MLT Digital, we guarantee to attract prospective clients to your criminal defence law firm website, boost your online visibility, and generate your firm more qualified leads.

Content marketing

Ensure your online content is found by your ideal clients.

We understand the importance of engaging prospective clients through informative and compelling content that addresses their legal concerns.

A targeted content marketing strategy, will help your criminal defence law firm improve its search engine rankings and become a go-to resource providing valuable legal insights to potential clients. 

Our team of content marketing experts will work with you to develop a comprehensive strategy that generates relevant traffic, guides potential clients through the sales funnel, and establishes your firm as a trusted source for legal services in the criminal defence field.

Pay-per-click (PPC) advertising

Boost your online visibility and get more clients to your criminal law firm.

Maximise your firm’s return on investment with our targeted PPC campaigns, ensuring that your ads reach the right audience searching for criminal defence solicitors at the right time. 

Do Google ads work for criminal defence lawyers?

As a criminal defence law firm, you understand the importance of investing in your marketing efforts to attract new clients and maintain your competitive edge. However, managing your marketing budget can be a challenge.

By leveraging the power of pay-per-click advertising, we can help your law firm achieve a higher return on investment by driving more targeted traffic to your website and generating more high-quality leads to take your criminal defence law firm to the next level. 

Reputation management

Your reputation is one of your most valuable assets, and its careful management demands a meticulous approach.

Protect and enhance your firm’s online reputation with our proactive reputation management services, designed to keep your firm’s image positive and trustworthy. 

With our reputation management services, you can rest assured that your firm’s image will continue to inspire trust and confidence in both existing and potential clients.

Our approach aims to keep your reputation not only positive but also trustworthy – an indispensable attribute in the sphere of legal representation.

We work to integrate reputation management into your overall marketing strategies, allowing your criminal defence firm to leverage your clients’ satisfaction to entice potential clients in need of your legal representation.


Read one of our case studies

Online business generation is now the main source of business for Sutton Defence Lawyers


Tailored marketing services for criminal law firms

Harness the power of digital marketing and elevate your criminal defence law firm to new heights of success and growth. Contact us today for a free consultation and take your marketing to the next level. 

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